Example replies

Replying to Google reviews for a tourist site: 6 example replies

A castle, a cave, a monument: their reviews come from visitors passing through, often in several languages, who judge the price, the parking and the guide as much as the place. Here are replies written for them, to adapt to your own.

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What these reviews come back to

  • The entrance price for what there is to see
  • Parking and getting there
  • The guides and the length of the visit
  • Access for people with reduced mobility
  • Information in other languages

How 123Hector reads them for you, week after week →

6 example replies

Adapt them, never paste them as they are: a reply works because it names what this customer wrote. The reviews and replies are examples written for this page.

★★★★★ A memorable guide

The review
“The guided tour with Marc was fascinating, full of stories about the history of the castle. The view from the tower is worth the climb.”
The reply
“Thank you for this great review! Marc will be delighted that his stories won you over, and we are glad the view from the tower rewarded the climb. See you soon! The ACME Castle team”
Why it works
It passes the praise on to the guide by name and repeats the detail that makes others want to come.

★★☆☆☆ Too expensive for a short visit

The review
“€15 per adult for a 45-minute visit is expensive. A beautiful place, but not at that price.”
The reply
“Thank you for your review and for appreciating the place. The ticket also includes the gardens and the permanent exhibition, which add an hour or more to the visit, and it helps fund the restoration of the castle. We understand that the guided part alone can feel short, and your remark has been passed on. The ACME Castle team”
Why it works
It explains what the price includes and where it goes, calmly, without telling the visitor they are wrong.

★☆☆☆☆ Not accessible

The review
“Impossible to visit with my mother in a wheelchair, and nothing says so before you buy the ticket. We had to turn back.”
The reply
“Thank you for your review, and we are truly sorry you had to turn back. As a historic building, the castle can only open its ground floor and gardens to wheelchair users, and you are right that this should be clear before the ticket is bought: your remark has been passed on to the team. If you wish, write to us at [your email address] so that we can talk about it. The ACME Castle team”
Why it works
It gives the customer the point on the information, explains the real constraint and offers a private conversation.

★★★★☆ A review in German

The review
„Wunderschönes Schloss und ein toller Garten, aber leider gab es keine Informationen auf Deutsch.“
The reply
„Vielen Dank für Ihren Besuch und Ihre Bewertung! Sie haben recht, und wir haben Ihren Hinweis zu Informationen auf Deutsch an unser Team weitergegeben. Wir würden uns freuen, Sie bald wieder bei uns zu begrüßen. Ihr Team von ACME Castle“
Why it works
A reply in the visitor's language is read by every German-speaking visitor who comes after them. 123Hector writes it in their language, with a translation for you to check.

★★☆☆☆ The car park

The review
“Car park full at 11am, we had to park 1 km away on the roadside. Nothing tells you before you arrive.”
The reply
“Thank you for your feedback, and we are sorry for that walk along the road. The car park fills quickly on summer weekends; on those days the overflow car park next to the church, 300 m away, is open, and your remark on information before arriving has been passed on to the team. The ACME Castle team”
Why it works
It gives readers the practical solution (the overflow car park) and takes the remark on board.

★★★★★ A family with children

The review
“The treasure hunt booklet kept our children busy for the whole visit. Brilliant idea for families.”
The reply
“Thank you so much! We created the treasure hunt so that children could explore the castle in their own way, and we are delighted it worked with yours. See you soon! The ACME Castle team”
Why it works
It explains the idea behind what the family liked, which tells other parents the castle is made for them too.

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