Example replies

Replying to Google reviews for a zoo or an aquarium: 6 example replies

Zoo and aquarium reviews raise a question no other venue gets: the welfare of the animals. They also talk about the animals that could not be seen, the shade and the prices. Here are replies written for them, to adapt to your own.

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What these reviews come back to

  • Animal welfare and the enclosures
  • Animals that could not be seen
  • Feeding sessions and talks
  • Shade, benches and walking distances
  • Catering prices

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6 example replies

Adapt them, never paste them as they are: a reply works because it names what this customer wrote. The reviews and replies are examples written for this page.

★★★★★ The sea lion feeding

The review
“The sea lion feeding was the highlight of the day, and the keeper told us so much about them. Our kids want to become keepers now!”
The reply
“Thank you for this lovely review! Our keepers love sharing what they know about the sea lions, and we will pass your words on to them. Who knows, maybe we will welcome your future keepers one day! The ACME Zoo team”
Why it works
It passes the praise on to the keepers and keeps the smile of the review.

★☆☆☆☆ Animal welfare

The review
“The tiger was pacing in circles in an enclosure that looks far too small. Very sad to see.”
The reply
“Thank you for your concern for the animals, which we share. The tiger enclosure covers 2,000 m² with indoor and outdoor areas, and pacing can have several causes, which our veterinary team monitors every day. Your observation has been passed on to them. To learn more about how we care for our animals, write to us at [your email address]. The ACME Zoo team”
Why it works
On animal welfare, facts reassure more than feelings: what is monitored, by whom, and where to ask for more.

★★☆☆☆ Animals hidden from view

The review
“Half the enclosures looked empty, we never saw the red pandas or the wolves. Expensive for that.”
The reply
“Thank you for your feedback, and we understand the disappointment. Our animals have places to hide when they want to, which is part of their well-being. The red pandas come out more in the morning, and the wolves at their feeding time at 4pm: the times are on the map given at the entrance. The ACME Zoo team”
Why it works
It explains why the animals hide, and turns the disappointment into advice that helps the next visitors see them.

★★★☆☆ Not enough shade

The review
“Nice zoo but very little shade and few benches. With the heat and the little ones, it was hard.”
The reply
“Thank you for your visit and for this useful remark. Hot days are hard on everyone, and your feedback on the shade and the benches has been passed on to the team that looks after the paths. Water fountains are spread along the route, and the tropical house stays cool all summer. The ACME Zoo team”
Why it works
It hears the criticism and gives practical tips to families visiting on hot days.

★★★★★ The aquarium

The review
“The shark tunnel is breathtaking, and Thomas at the touch pool was great with the children. A wonderful morning.”
The reply
“Thank you for this lovely review! We will pass your compliments on to Thomas, and we are delighted the shark tunnel took your breath away. See you soon! The ACME Zoo team”
Why it works
Two details, a member of staff thanked by name, three sentences: that is enough.

★★☆☆☆ Food too expensive

The review
“€9 for a portion of chips and €4 for a bottle of water. Next time we bring our picnic.”
The reply
“Thank you for your feedback on prices, which has been passed on to our catering team. And good idea: picnics are very welcome, with tables in the picnic area near the giraffes. Part of every ticket and every purchase funds our conservation programmes. The ACME Zoo team”
Why it works
It passes the criticism on, agrees with the customer's own solution, and says where the money goes, without justifying the prices line by line.

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